Thursday, January 13, 2005

MAYBE THEY'RE JUST UPSET THAT YOU CANCELED MARMADUKE

Here's the most brilliant idea I've heard all week: Calling people who've canceled their newspaper subscription and asking them to reconsider by pointing out that you publish pieces that are supportive of the president. (Also note the patronizing comment about interacting with the huddled, non-cocktail party-attending masses -- "If they want to talk, that's a bummer.")

Hey, if declining circulation revenue is the worry and you have no qualms making what's essentially an implicit offer of fealty for cash, why not just cut out the middleman completely and go straight to the source?

(via Poynter).